Wembley is benefiting from the “Olympic effect”


The Daily Telegraph looks at the legacy of London 2012 in the housing market.

Daily Telegraph’s Head of Property, Anna White, looks at CBRE’s housing price research, revealing Wembley has had the “biggest jump” in capital growth since 2012 “as a result of the ‘Olympic effect’”. The regeneration of Wembley began in 2002 – three years ahead of the confirmation that London would host the Olympics in 2012.

London 2012 Olympic Stadium is important to Londoners – showing an inspiration of sporting achievements, and has provided a healthy injection of growth to the Capital, following the 2008 financial crisis. The legacy left behind meant it was possible to build upon and transform other notable London areas. Barratt London’s Wembley Park Gate, located next to Wembley Stadium’s landmark arch on Olympic Way, is in the heart of one of the UK’s largest regeneration projects.

White writes “Wembley has been the setting for one of the country’s largest regeneration projects, with an entirely new neighbourhood being created around the stadium (Wembley Park)”. The regeneration surrounding the Wembley Park Gate development means residents will have a wealth of amenities on their doorstep from the outset, including shopping, leisure and outdoor space. “The transformation of Wembley had been under way since 2002” but the Olympics has only served to drive this further forward making the area an enviable place to live.

Wembley Park Gate is situated close to Wembley Park Underground station and is serviced by the Metropolitan and Jubilee lines, and Wembley Central is operated by the Bakerloo Underground line and the Overground – all providing direct access into central London within half an hour. Wembley is also conveniently located near the North Circular Road which encircles north London and offers easy access to the surrounding counties.

Wembley Park Gate will offer 211 studio, one, two and three-bedroom apartments, providing fantastic views over Wembley Stadium and across London. All apartments have access to landscaped podium gardens, while the majority have a private balcony. On-site amenities include a concierge service, residents’ fitness suite and two retail spaces with potential for a restaurant and a convenience store. The development is expected to complete in summer 2017.

Follow the link to read The Telegraph’s full article The Olympic Legacy: which housing areas have won gold?